A brown dog sitting in the trunk of a white Chevrolet Corvette with its roof open, in a suburban area with houses in the background.

Devil Dog Microfiber

Front of a white Chevrolet Corvette car with a purple towel draped over the hood, wet from water, outside during the day.
Videography
Product & Lifestyle
Web Dev
E-Commerce
Platforms
Shopify & Amazon
Video Marketing Photography Website Design

Developing a voice for multiple audiences

Chris came to us having recently branded Devil Dog Microfiber and was seeking assistance marketing his premium microfiber towels to dog lovers, car enthusiasts, and adventurers alike. We guided Chris through key video and photo shoots that would target these verticals and do so in a way that engaged their respective audience.

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Capture the adventure. Deliver a killer sales platform.

We built a visual content strategy anchored in lifestyle — not product shots on a white background. Every video and photo was designed to place Devil Dog towels in the middle of a real moment: muddy paws, post-wash trucks, outdoor adventures where quality gear actually matters.

We produced two hero videos — one shot, one directed — and built an ongoing library of social-ready content to keep the brand active and consistent across platforms. The Shopify and Amazon storefronts were designed to match that same adventurous energy, giving customers a seamless experience from first scroll to checkout.

Videography & Photography

A man is washing a white Chevrolet Corvette sports car in a driveway. The man is removing a black cloth from the car's front. The sky is partly cloudy, and puddles of water are on the ground.
Close-up of a white car with a green towel on its roof, a white balloon on the side mirror, and a wet windshield with rain droplets.
A man in a black cap, black long-sleeve shirt, and beige pants stands on a riverbank with a black and tan dog, near green trees and grass, overlooking the water on a sunny day.
Person pouring blue liquid onto white vintage Corvette car with emission of drips and splashes.
A man wearing a navy cap and navy long-sleeve shirt is with his head bowed, next to a large black and tan Rottweiler dog wearing a black harness and denim jacket, outdoors in a wooded area with green foliage.
Close-up of the front of a white sports car with a green towel draped over the hood, parked on a wet asphalt surface during daytime.
Person in brown pants and tan boots loading a blanket with dog print into the trunk of a white car.
Close-up of the rear of a white Chevrolet Corvette with a black interior, showing a custom headliner with a horse design, parked on a dirt surface.
A man wearing a black cap and black long-sleeve shirt sitting on the grass outdoors with a brown dog sitting next to him, in a natural setting with dry grass and sparse trees in the background.
A man running outdoors with a brown dog, possibly a Doberman, during daytime in a grassy, partially wooded area with a hillside in the background.
A man giving a bath to a black and brown dog in a white bathtub with soap suds, a yellow rubber duck, a white bottle, and two rolled-up towels in the background.

Website Design & Development

Built to last. Designed to convert.

A Shopify storefront that matches the energy of the brand — lifestyle-first, product-forward, and built to move towels.

devildogmicrofiber.com
Visit Store
Devil Dog Microfiber homepage
Devil Dog truck towel product page
Devil Dog dog towel product page
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